The Royal Insurance building is an iconic landmark in the heart of Liverpool city centre. We worked with international hospitality brand Aloft Hotels to deliver a new brand identity for their New York themed restaurant, part of an ambitious £18m renovation & restoration project. We created the NYL concept - developing an iconic brand and applying it throughout the historic venue - across signage, launch campaign and website.
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  • Creative Strategy & Venue Naming
  • Brand Design & Implementation
  • Responsive Website Design & Development
  • Signage Design
  • Multi Channel Launch Campaign
  • Creative Production Management