We partnered with Glasgow University’s MRC unit on an innovative study that harnesses the power of social intervention to help people work towards their weight loss goals. We created a brand identity and developed a cross platform app, and supporting website, that allowed users to set goals, track progress and get a little help from their friends using an in-app messaging system, animations and badges - adding some fun to a challenging task.
- Creative Strategy & Planning
- Brand Identity Development
- User Research & Testing Workshops
- Website & App Design
- App Development for iOS and Android